In a study conducted with 200 world's leading brand, the proportion of those who prefer the company to supply Turkey was determined from 4 percent to 9 percent rising. In European Union-based companies, this ratio increased from 14 percent to 30 percent. HSBC Group analyzed the present and future of major cities that are centers of global growth. According to HSBC City Reports; In order for major cities to increase their importance in the global economy after the COVID-19 pandemic, they need to support new trade flows, prioritize sustainable innovation and strengthen human capital. According to the City Reports; Istanbul's place in the world economy will rise. Istanbul will come to a more important position in the global economy with the impact of its strengths and investments on the way to progress.